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Conveneer Brings OpenAccess
By Christer Björk, CEO
Conveneer brings OpenAccess; an end-to-end mobile web 2.0 service enabling end-users to manage and share their mobile and connected life through an individual experience. From a business perspective, OpenAccess provides a possibility to tap into the mobile web 2.0 revenue streams without large upfront investment and complex management of technical platforms and 3rd party relationships.
Transforming every mobile phone into a web site is unique as it opens up fantastic opportunities to provide unique experiences within a personalized soft panel for the end-user. We call this concept, i.e. the mobile web sites and the related service framework, OpenAccess.
OpenAccess is the obvious place (the URL of your phone) for end-users to manage and share their mobile activities:
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A consumer centric soft panel, offering an interoperable platform for applications, video and music organized into a number of user-defined widgets;
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A place to cache and store user-generated content whre end-users don´t give up their rights;
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A service responding to individuals’ desire for self-expression by offering personal web sites and identities on the web (URLs);
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A revenue generating business platform including service orchestration, security and credential management, customized and branded on behalf of the handset vendor or operator.
OpenAccess is offered as a white label service together with branded URLs to reduce churn and build brand equity. Customers are typically handset vendors, operators, organizations and other service providers that get a new vehicle to build customer intimacy, sell more data plans or create a new business model based on advertising and mobile transactions.
OpenAccesss provides its clients with capabilities to deepen their customer bonding competence by intelligently anticipate customer wishes, leverage customer relationship by exposing the phone capabilities and collecting metadata to harnessing new revenue streams. The pricing mechanism is transparent and simple, based on transactions and low initial startup cost.
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